This, friends, is where Edgar Allan diverges from most typical Webflow Agencies. Where some may have content creators and do content creation for websites, we make content creation such an integral part of our process, start to finish, that we call what we do content-always. Content-first? Pffft. That was so 2022.
The short version here is that our content staff are content designers more than simply content writers. We treat content as important a part of the design and development of your website as any other task. And our entire philosophy at Edgar Allan is that great brands have great stories.We are first and foremost a story-driven agency, and so we start and end there. Content – that’s the fuel that propels the whole journey.
Here’s some additional smart stuff on how we see creating content for websites:
Having a website is essential for any business, but simply having a website is not enough. Your website must have high-quality content that engages your audience and communicates your brand's message effectively — that's where content creation comes in.
Creating great content for your website is vital for your brand’s content marketing. That's why Edgar Allan offers content creation for websites as a service to our clients. Our team of experienced content designers will work with you to create high-quality, engaging content that resonates with your audience and achieves your brand's goals.
Here's Edgar Allan’s approach content creation for websites:
Understanding your brand: Before we start creating content for your website, we need to understand your brand. What are your brand's values, mission, and vision? What sets you apart from your competitors? By understanding your brand, we can create content that is aligned with your brand's goals and resonates with your audience.
Understanding your audience: We also need to understand your target audience. Who are they? What are their pain points, needs, and desires? What kind of content do they consume, and where do they consume it? By answering these questions, we can create content that speaks directly to your audience and drives engagement.
Developing a content strategy: Once we have a deep understanding of your brand and audience, we'll develop a content strategy for your website. This includes determining the types of content that will be most effective for your brand, such as blog posts, product descriptions, or landing pages. We'll also determine the tone and voice of your content to ensure that it resonates with your audience.
Creating high-quality content: With our content strategy in place, we'll start creating high-quality content for your website. Our team of experienced content writers will write content that is engaging, informative, and SEO-friendly. We'll also optimize your content for search engines to improve your website's visibility and drive more traffic to your site.
Investing in ongoing content creation: Creating great content for your website is an ongoing process. That's why we offer ongoing content creation as a service to our clients. We'll work with you to develop a content calendar and create fresh, engaging content on a regular basis. This will keep your website up-to-date and relevant to your audience, and it will help you maintain a strong online presence.
Content creation for websites is essential for building a strong online presence. At our digital marketing agency, we offer content creation for websites as a service to our clients. Our team of experienced content designers will work with you to create high-quality, engaging content that resonates with your audience and achieves your brand's goals. Contact us to learn more about how we can help you build a strong online presence with great content. Edgar Allan also offers other content related services like content outline, content discovery and content migration.
You may also be interested in Edgar Allan’s other services like: brand design, brand naming, brand messaging, QA and UAT and content design.
Read the Edgar Allan blog for more information on our services, experiences and opinions as an award-winning Webflow agency.
We're working on some amazing content for you... in the meantime you can read up on our other services or check out our blog.